AGENDA

1:30pm-2:00pm

Speakers:
Eran Kornblau – Vice President, Kaltura Labs, Kaltura
Yael Dovrat – Director, Product Management, Enterprise and Learning, Kaltura

Dig into the Kaltura architecture, both how it was built and why. In this session, get a deep dive into Kaltura’s advanced and in-depth analytics, find out what data is collected, and learn more about to the underlying logic behind its visualization, metrics and dashboards. See what it’s currently capable of and what you can expect in the future, and how to best take advantage of those capabilities to draw insights from your data.

2:00pm-2:30pm

Speakers:
Ofer Luft – Senior Director of Solutions, Kaltura VPaaS and R&D, Kaltura
Nir Belinky – VP R&D, Education and Enterprise ,  Kaltura

Dig into the Kaltura architecture, both how it was built and why. In this session, find out the underlying logic behind Kaltura’s robust Search, and explore its main advantages and capabilities including elastic search, and support for unified, faceted and federated search. Learn how to leverage Kaltura search to support your needs and workflows and make sure your viewers can find the content they need, when and where they need it.

1:30pm-1:45pm

Speaker:
Dr. Shay David – Co-founder, President & General Manager, Kaltura

Kick off the media and telecom track!

1:45pm-2:30pm

Moderator:
Dan Rayburn – Principal Analyst, Frost & Sullivan
Speakers:
Fern Feistel – SVP, Marketing & Content Operations, XUMO
Allen Klowsowski – SVP, Advanced Solutions Group, SpotX

The streaming market was predominately dominated by the subscription-based services. Now we are witnessing the AVOD model coming out of the shadows and rapidly gaining more traction. In this panel industry experts will share their key insights on multi-screen advertising, next-generation monetization technologies and what it takes to create a successful ad-based Cloud TV service in this highly competitive marketplace.

2:30pm-3:00pm

Speaker:
Jodie Bartz – Business Analyst, Mayo Clinic

Traditional teaching and learning has got to go. Today’s employees don’t have time or patience for yesterday’s classes, workshops, and all-day training sessions. What they really want is a way to get the specific information they need, right when they need it. They want it to be easy to find, easy to consume, and easy to use right away. That’s why forward-thinking companies are turning to micro-learning—it’s cheaper, more efficient, and ultimately more effective.

The Mayo Clinic needs to keep thousands of employees and patients across multiple facilities up-to-date on the latest research, treatment plans, and advice in a field that can change daily. Whether it’s a doctor looking to brush up on the details of a procedure or a patient who needs to understand their follow-up plan, the Mayo Clinic’s audience has one thing in common. They don’t have time to sift through hours of materials to find the info they need, and they can’t wait for some workshop a week or a month later. They need exactly the right information, right now. See how the Mayo Clinic has perfected micro-learning. Why does it work so well? What are tips for creating and managing so many pieces of content? Get real examples of how micro-learning is being used today and learn how you can make micro learning work for your employees.

3:00pm-3:30pm

Imagine you could connect how your employees engaged with learning materials—not only how they performed at the assessment at the end, but how much time they spent and how they interacted with the materials themselves—to how well they performed in the real world. You could build a perfect cycle. Predict real world results, and then make informed decisions about how to improve learning materials so you can actively improve those real world outcomes. With today’s video analytics and xAPI, the dream is becoming a reality. See how some leading enterprise learning teams are tying video and learning analytics together, for dramatically improved learning results. Then see how you can do the same.

2:30pm-3:00pm

Speakers:
Aron de Boks – Digital Channel Strategist, ABN AMRO
Arjan Uijl – Product Owner Social Collaboration, ABN AMRO

Many companies put increasing value on transparency. But how can an organization make sure communication moves bottom-up as well as top-down? See how ABN AMRO is building a “conversation company,” where every employee has a voice and can be turned into a brand ambassador. In this session, discover how to:

• Integrate video into the digital landscape
• Deploy a successful adoption strategy
• Build a community of heavy video-users
• Facilitate digital dexterity for employees
• Proactively educate employees

Want to get your company’s conversation started on video? Here’s your roadmap.

3:00pm-3:30pm

Speaker:
David Boyll – Senior Director of Media Technology , Oracle

As video becomes an integral part of business, the strategies that worked for one-off projects no longer keep up. When your organization is producing video at scale, how do you store it all? Measure your ROI? Keep materials updated and retire obsolete ones?

At Oracle, David Boyle and his team manage the entire video lifecycle. Learn how his team has built centrally-managed video as a core part of their tech stack. Get tactics for handling:

• Video creation (including studio infrastructure)
• Editing
• Organizing repositories and managing assets
• Publishing for an optimized viewing experience
• Providing analytics to business owners and setting ROI goals
• Storage management
• Retention policies, archiving and retirement

Using the Oracle Live webcast strategy as an example, find out how to craft an enterprise video strategy that will scale with you.

2:30pm-3:00pm

Speakers:
Itay Kinnrot – Vice President of R&D, Media & Telecom, Kaltura
Avital Tzubeli – Developer Advocate, VPaaS, Kaltura

Dig into the Kaltura architecture, both how it was built and why. In this session, learn about the inner workings of the Kaltura advanced player, for both mobile and web, and how it revolutionizes the video workflow. We’ll show you the latest player features, how they work, and what you can expect in the future. Most importantly, you’ll learn how to best customize the player and its functionalities to transform your video applications.

3:00pm-3:30pm

Speaker:
Yair Neumann: Director, Product Management, Enterprise and Learning, Kaltura

Dig into the Kaltura architecture, both how it was built and why. In this session, find out the underlying logic behind the Kaltura Live capabilities, including webcasting, live broadcast, and real-time video. How are these related on the backend? Discover what Kaltura live offerings are currently capable of and what you can expect in the future, and how to best take advantage of those capabilities to offer your own live video.

2:30pm-3:00pm

Speaker:
Alon Shtruzman – CEO, Keshet International

Multiple technological advancements are being embraced by the media and entertainment industry. Data-driven storytelling, interactive video experiences, hyper-personalization and hyper-connectivity are no longer just buzzwords. Learn how technology is shaping not only the way we experience video but also the way it’s being created.

3:00pm-3:30pm

Speakers:
George Held – Chief Digital Officer, Beeline RU
Gidi Gilboa – SVP Product & Marketing – Media and Telecom, Kaltura

Join this fireside chat with the Chief Digital Officer of leading Russian telecommunications company Beeline.

4:15pm-4:45pm

Speakers:
Rob Abel – CEO, IMS Global Learning Consortium
Jeff Rubenstein – VP of Global Product Strategy and Business Development, Kaltura

Open standards are key to today’s EdTech. What are they? Why are they important? Join IMS Global’s CEO Dr. Rob Abel and Jeff Rubenstein, VP of Global Product Strategy and Business Development at Kaltura to learn about the latest developments in the world of EdTech interoperability with a focus on the IMS Caliper standard for learning analytics. What’s on the horizon? What does it mean to you?

4:45pm-5:15pm

Speakers:
University of Michigan

University of Michigan will share their story of how they leverage the Caliper analytics standard to combine data from multiple systems and create student-centric analytics. Through the Unizen data store, they gain data from multiple systems to paint a picture to help their students make decisions.

4:15pm-4:45pm

Speaker:
Melanie Crowsey – Digital Media Producer & Head of Studio, Thomson Reuters

With increased regulatory pressure, creating a culture of compliance has become significantly important. Organizations are required to ensure that employees are trained on an expanding list of regulations. To achieve this, organizations are rethinking how compliance training is delivered to not only provide a better experience for employees but also increase the likelihood of information retention. Join this session to get a look behind the scenes at how one organization implemented Virtual Learning as a Service to provide a more holistic and engaging set of learning tools to its global customer base.

4:45pm-5:15pm

While off-the-shelf learning experiences may serve some needs, many organizations need their employees to acquire skills specific to their organization. That’s why some are choosing to build their own learning experiences and infrastructure. Join us for an exploration of how to create the custom experiences your organization requires.

4:15pm-4:45pm

Speakers:
Zohar Babin – VP Platform and Growth, Kaltura
Liad Eshkar – Managing Director of Strategy and Partnerships, Kaltura
Meirav Ameo – Senior Director, Product Management, Enterprise and Learning, Kaltura

In this session, explore the main advantages and capabilities of Kaltura Enrichment Marketplace, otherwise known as REACH. Discover what Kaltura video enrichment is currently capable of and what you can expect in the future, including captions enrichment, audio description, object and face detection and more.  See how you can increase accessibility, discoverability and compliance, support infrastructure maintenance, brand safety and UGC moderation flows and overall make your videos more powerful, valuable, and accessible.

4:45pm-5:15pm

Speaker:
Paul Chapman – Director of Enterprise Video, Refinitiv

Today, every company relies on interactive, intelligent media to deliver their message to the world. Video has become a major part of so many platforms, but just because you have a team of developers it doesn’t mean you want them spending their time building video infrastructure instead of focusing on your core business.

Refinitiv (formerly the Financial & Risk business of Thomson Reuters) have created a massive Content-as-a-Service product, supplying the world’s financial community with the most comprehensive financial news videos to enrich their own platforms with video content.

See how they integrated the Kaltura video platform with their content and technology, creating a new product while keeping their own team completely focused on their core responsibilities. Learn how Refinitiv saved costs, became more operationally efficient, and future-proofed their products so they could stay current and their customers could easily leverage the ever-changing market evolution of web video.

4:15pm-4:45pm

Speaker:
Ben Keen – Analyst & Advisor, Technology, Media & Telecoms

The ‘mother’ of all video battles is kicking off and marks a fundamental re-drawing of the media landscape. This clash of the streaming media titans will raise the stakes for all players – big and small. Winners in the new hyper-competitive video marketplace will be those who most successfully use data and advanced analytics to understand and delight their customers.

4:45pm-5:30pm

Moderator:
Ben Keen – Analyst & Advisor, Technology, Media & Telecoms
Speakers:
Tom Weiss – Data Science and Technology, Dativa
Kari Haakana – Head of Services, Yle Areena

As we’re entering the Cognitive TV Era, technology providers worldwide are taking a fresh look at what watching TV really means to consumers today, and what the future of TV will look like. In this panel we’ll discuss the prime capabilities video services are keen to embrace to help them outshine and suggest best practices on ways to leverage data-driven insights to underpin flexible cloud-based video services.

5:30pm-6:00pm

Speaker:
Tom Weiss – Data Science and Technology, Dativa
Ophir Hechter – VP Product – Media and Telecom, Kaltura

The intense pace in which the TV industry is changing has seen players across the ecosystem fundamentally rethink their strategies. Although TV services share a lot of commonalities, when it comes to data, it seems that everyone creates their own approach.

In this fireside chat, we’ll discuss the similarities that all services experience; what data to gather, ways to gather it, and the type of benefits and predictions you can learn using this data.

1:30pm-2:15pm

Cross-track with Enterprise Learning track.

Speakers:
Dani Pettin – Learning Experience Video Designer, Capital One
Michal Tsur – Co-founder, President and General Manager, Enterprise and Learning, Kaltura (moderator)

Passively consuming content, be it video or otherwise, no longer fits our needs when trying to learn or absorb complex information. Interactive video has become a critical component in creating personalized, self-paced, data-rich learning experiences both within Education and Enterprise. It is about driving viewers to take specific actions within their journey and being able to derive data and insights that lead to better performance.  Join this session to learn what interactive video is and  how real world organizations are using interactive video to improve learning. The session will be moderated by Michal Tsur, Kaltura’s Co-founder and GM for Enterprise and Learning.

1:30pm-2:15pm

Cross-track with Video for Education track.

Speakers:
Dani Pettin – Learning Experience Video Designer, Capital One
Michal Tsur – Co-founder, President and General Manager, Enterprise and Learning, Kaltura (moderator)

Passively consuming content, be it video or otherwise, no longer fits our needs when trying to learn or absorb complex information. Interactive video has become a critical component in creating personalized, self-paced, data-rich learning experiences both within Education and Enterprise. It is about driving viewers to take specific actions within their journey and being able to derive data and insights that lead to better performance.  Join this session to learn what interactive video is and  how real world organizations are using interactive video to improve learning. The session will be moderated by Michal Tsur, Kaltura’s Co-founder and GM for Enterprise and Learning.

1:30pm-2:00pm

Speaker:
David Bezemer – Head of System Engineering, Kaltura

If your company is serious about video, your infrastructure may already be feeling the strain. How can you make sure that both your on-demand library and live broadcasts are delivered at the quality your viewers expect? Join this in-depth discussion of how to make sure your video delivery has the support it needs. First, see how to prevent bottlenecks for on-demand video libraries. Then, explore the key questions you need to ask before you begin live webcasts or other livestreaming. Learn more about eCDN—what it is, when you need it, and how to set up your network to make sure you never have to worry about the dreaded buffering wheel.

2:00pm-2:30pm

What are some of the big trends you need to be aware of for enterprise video? Join us for a look at how technology is changing the way we work—and how the way we work is influencing the future of technology.

1:30pm-2:00pm

Speaker:
Nick Barber – Senior Analyst, Forrester

Video is no longer bonus content; it’s a must-have for brands because it engages customers across the lifecycle like no other medium. Video enables marketers enhance brand perception and connect with prospects, it helps sales engage clients with personalized messages, it facilitates quick customer onboarding, and it strengthens post-sales service and support scenarios. Companies that don’t use video risk getting left behind by customers who expect great customer experiences. This session featuring Forrester Research senior analyst Nick Barber will detail trends and use cases for video and how companies can use it to enhance the customer experience.

2:00pm-2:30pm

Marketers have been using video forever, but it’s time to push the limits of what video marketing can do. Whether for content marketing, partner marketing, content management, analytics, or even getting employees to engage, today’s technology is changing how marketers approach video. See how you can create more interactive and visual content that can be used to engage your audience both inside and outside of the organization.